Digital marketer

Reports to: Marketing Manager

Summary:

The Digital Marketer will be responsible for developing and executing digital marketing campaigns that achieve the company’s marketing goals. This includes planning, creating, and managing all social media marketing, and digital marketing channels, such as search engine optimization (SEO), and email marketing. The Digital Marketer will also be responsible for analyzing data and measuring the results of marketing campaigns to optimize performance.

Responsibilities:

• Develop and execute digital marketing campaigns that align with the company’s marketing goals
• Conduct market research to identify target audiences and develop relevant marketing messages
• Create and manage all digital marketing content, including website content, blog posts, social media posts, and email campaigns
• Manage and optimize search engine rankings (SEO)
• Set up and manage pay-per-click (PPC) advertising campaigns
• Track and measure the results of marketing campaigns
• Analyze data to identify trends and optimize performance
• Stay up-to-date on the latest digital marketing trends and technologies
• Graphic design (Canva, etc)

Qualifications:

• Bachelor’s degree in marketing, communications, computer science, or a related field
• Junior marketer
• Strong understanding of SEO, PPC, social media marketing, and email marketing
• Excellent writing and editing skills
• Strong analytical and problem-solving skills
• Ability to work independently and as part of a team
• Self-motivated and results-oriented
• Excellent communication and interpersonal skills

Preferred Qualifications:

• Google Analytics certification
• Good Knowledge of Facebook Ads Manager

Benefits:

• Competitive salary
• Opportunity to work with a talented team of professionals
• Chance to make a significant impact on the company’s growth
• Casual and fun work environment